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Display Network Advertising

Reach Customers through Ad Placements Across Millions of Publisher Sites.

Google Display Network is a network of websites with advertising space where you can place your ads.

 

Discovery advertising’s Display Network advertising Solutions

The Google Display Network, Facebook Display Ads & Audience Networks and the Yahoo!/Bing Ads Content Network helps you generate awareness by getting your ads in front of consumers so they can learn about your business as they consider their optio_ns.

Using multiple targeting methods (contextual, behavioral, and geographic) and continuous optimization, we help you deliver relevant ads to consumers. Delivering highly targeted and relevant advertising greatly benefits your business because your message is more effective when targeted to consumers who are more likely to use your products or services.

With Discovery Ad, your online display ads are professionally designed and managed for you. We combine placement, contextual and audience targeting tools effectively to help you find, reach and connect with your audience more efficiently than ever before. We’ll do it all for you.

  • Your ads are professionally designed to be as unique as your business.
  • Build awareness by putting your ads on hundreds of the web’s most popular sites.
  • Reach new customers who aren’t yet actively searching for your business.
  • Advertise across both mass-media and niche websites related to your product or service.
  • Engage with users using different formats such as text, video or rich media ads

 

 

Contact Us for a Free Consultation today to discuss developing a Display Network Ads Campaign for your company!

What Is the Google Display Network (GDN)?

What Is the Google Display Network (GDN)?

 

-The Google Display Network is a network of websites with advertising space where you can place your ads

-The Google Display Network uses precise targeting to reach engaged audiences- this delivers better results for advertisers

-It’s a simple, cost-effective way to advertise on millions of high-quality news pages, topic-specific websites, video sites, and blogs

 

How Do You Target Customers On the Google Display Network?

Reach your audience base on how they browse and who they are.

Contextual targeting

  1. Keyword contextual targeting
  2. Topic targeting
  3. Placement targeting

Audience targeting

  1. Interest category marketing
  2. Demographics
  3. Remarketing
  4. Similar users

Tip: Combing Contextual Targeting with Audience Targeting gets the best results.

Contextual Targeting

Reach your audience based on how they browse:

Keyword Contextual Targeting

Google matches keywords in your campaign with themes on the display network. Topic Targeting

Google has categorized thousands of sites and pages for you to choose from.   Placement targeting

Pick the websites where your ads will run. This gives you the maximum amount of control.

 

Audience Trageting

Reach your audience based on how they browse:

  1. Interest Category

Google looks at the websites someone has visited and makes judgments to show them ads for products that are related to those sites.

  1. Demographics

Select audience based on “inferred age” or gender

  1. Remarketing

Show your ads to people who visited your website at least once.

  1. Remarketing

Google’s has what it calls “look-a-like” technology to find consumers with similar browsing habits to those on a remarketing list.