Social media is a tremendous way to increase exposure and traffic for your business, create loyal customers, and generate leads and sales. It’s never been cheaper to build your brand and create new demand for your products and services.
1. People Spend a Ridiculous Amount of Time on Social Media
Facebook is too huge for a business of any size to ignore.
2. Facebook Organic Reach Is Pretty Much Dead
If you have a business page, what you may not realize is that less than 0.5 percent of your fans, on average, will actually see your updates.
3. Highly Salable Content Promotion
4. Targeting is Amazing
Facebook is much more targeted than you might realize.
Businesses can target users with Facebook Ads by location, demographics, age, gender, interests, behavior, and connections.