Facebook vs. Instagram advertising: which one’s better for your business?-Service One Marketing in Phnom Penh

Beginner marketers consider launching a social media campaign. Experienced marketers launch a social media campaign on Facebook. Smart marketers study all social media platforms and launch successful integrated social media campaigns on the platforms that are best for their business.

Let’s be honest, social media marketing is a versatile, cost-effective and powerful tool to use for marketers and small business owners alike. It helps to reach the target audience, boosts sales, increases brand recognition, enhances conversion rates, boosts traffic to your website and even, improves search engine rankings. No wonder, then, that more and more businesses decide to include social media in their marketing strategies.

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In fact, according to Statista, investments in social media advertising are forecast to grow from 32 billion dollars in 2017 to approx. 48 billion dollars in 2021. Pretty impressive, isn’t it?

Now, whether you’re a beginner marketer or an experienced one, you may want to know on which platform to launch your social media campaign. After all, social media advertising can be expensive and to get the best results, you need to invest in the right ads on the right platform.

Facebook and Instagram: what do they have to offer?

Awesome New Features Coming to Facebook Ads-Service One Marketing Cambodia

You might not have heard of F8, but the bespectacled architects behind some of your favorite ad platforms, plugins, and neat toys sure have. It’s Facebook’s annual developer conference where, for two days, people far smarter than me listen to other people far smarter than me talk about all the neat new things Facebook is working on.